Online Video is for Real
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[The Digital TV Weblog - "Your ultimate guide to digital TV" - Advertisers Want Something Different] Second, witness last weeks announcement of Mark Burnetts upcoming online boxing event. Here are three professional matches at Ceasar's Palace airing on May 24 at 1 p.m., 2 p.m. and 3 p.m. EST, taking advantage of the broadband-connected at-work viewer.
Some slightly related from Technorati and Google.
[Reinvent TV] Targeted Advertising - CarTV as a Proof Point: Targeted advertising is a phrase mentioned in Online advertising a lot. Targeted advertising is a phrase that occasionally comes up in television advertising - almost always in connection with local cable companies like Comcast and Time Warner. I say ”occasionally because while the cable companies can deliver this functionality for advertisers, they have not implemented any efforts in delivering this to advertisers.
[Reservoirblog.dudecheckthisout.com] ReservoirBlog: At each point-of-sale station, cashiers and floor sales personnel have VIP lists with contact information about the most valuable customers for their departments, with their preferences for method of contact and preferred time to be contacted. So if the men¹s department receives a new shipment of Armani suits, for example, salespeople can contact by e-mail or phone a select group of valuable customers (in the case of this retailer, those who have purchased more than $1,200 in the department over the past three months) to come in for a private showing of the new Armani line. The information is then pushed to the call center or the Internet division to follow up. The dialog is always pushed to another step.
[Digitaltv-weblog.com] The Digital TV Weblog - "Your ultimate guide to digital TV ...: Last week I had the good fortune in two separate meals to be talking with one of the top people in the Comcast Spotlight advertising group and the top guy at Time Warner Cables advertising division. After covering our business of the week, inevitably we got around to talking about video on demand and the future of advertising.
[Digitaltv-weblog.com] The Digital TV Weblog - "Your ultimate guide to digital TV" - A ...: has developed a product, called "Gotuit On Demand," that combines segment metadata with VOD content. This is a fancy way of saying that viewers can use their remote control to quickly access the specific parts of an on-demand show that interest them.
[Digitaltv-weblog.com] The Digital TV Weblog - "Your ultimate guide to digital TV" - A ...: a revolutionary in the VoIP termina Kodak Launch EasyShare Handheld Pic CRM as SAAS..Competition Hotting Up Open Source Success....Scott Godwin Fly First Class for Less The Death Knell of Privacy Vonage's CEO talk about the future Television Reloaded Recommended Links
[Musicandchips.blogspot.com] musicandchips: I remember thinking as I shuffled south over Waterloo Bridge, two feet among hundreds of thousands in a 4-mile human millipede, the middle of which I could see half a mile away to my right as it worked it's way back north over Westminster Bridge adjacent to the Houses of Parliament, the head having long ago arrived in Trafalgar Square (still a couple of miles away for me); I remember thinking how odd that one man could be the focus of so much anger. I mean, how can one human being be allowed to make such a hash of his job that he p*sses everyone else off so badly that they feel the need to blow themselves up in public, or travel to their capital to protest march? Surely there must be some mechanism to prevent this kind of thing happening?
Reflected tags on Technorati: Blog, IPTV, Plasma TV News
Posted at May 29, 2005 11:44 AM